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Company Description: The Tinkoff brand possesses a unique competitive advantage. Few players in the beer market have a nation-wide restaurant chain. The chain has a peculiar marketing function as "a tasting room." It aligns promotion of restaurants and the advertising of their products.
In our restaurants customers have an opportunity to observe the full process of production of their favorite beverages. On top of that, the customer’s emotional satisfaction is bolstered by the friendly atmosphere of the restaurants and by the chance to meet like-minded people. The Tinkoff brand has the potential to become an integral part of the lifestyle of young professionals.
The Tinkoff Group produces and sells beer under the original Tinkoff brand. The Group manufactures beer of super premium class and is the sole domestic producer of this type of product at the moment. Our parent company is a UK-based holding. Its two independent business branches form the Tinkoff project:
A national chain of Tinkoff brewery restaurants
Tinkoff bottled beer sales and production based on the company brewery in the city of Pushkin and a bottling line established in the Tinkoff restaurant in Samara.
The company owns brewery-restaurants in Moscow, St. Petersburg, Samara and Novosibirsk. All Tinkoff breweries are equipped with advanced equipment by such leading international manufacturers as Steinecker, Tankii, KHS, Handtmann, Holvrieka, Schmidt-Seeger, and Loos. Top quality raw materials are imported from the Weyermann, Schill, and Tivoli malt houses. First-class German and Czech hops from the well known hop-growing regions of Helertau and Zatech contribute to the excellent taste characteristics of Tinkoff beer. At present, the company is actively expanding its chain to other large Russian cities. New restaurants will be opened during 2003 in Ekaterinburg, Nizhni Novgorod, Rostov and Sochi.
The Beers
- Pilsner
Density: 13%
A volume fraction of alcohol no less then 4.7%
Ingridients: malt (light, caramel), hop, yeast, water
Carbohydrates: in 100g no more than 5.3
Power value of product: 50kcal/100g
Packing: six-pack
- Lager
Density: 14%
A volume fraction of alcohol no less then 4.8%
Ingridients: malt (light, caramel), hop, yeast, water
Carbohydrates: in 100g no more than 5.8
Power value of product: 54kcal/100g
Packing: six-pack
- Weissbier
Density: 13%
A volume fraction of alcohol no less then 4.7%
Ingridients: malt (light, wheaten), hop, yeast, water
Carbohydrates: in 100g no more than 5.3
Power value of product: 50kcal/100g
Packing: six-pack
- Bock
Density: 16%
A volume fraction of alcohol no less then 5.0%
Ingridients: malt, hop, yeast, water
Carbohydrates: in 100g no more than 6.0
Power value of product: 62kcal/100g
Packing: six-pack
- Porter
Density: 14%
A volume fraction of alcohol no less then 4.7%
Ingridients: malt (light, caramel, dark), hop, yeast, water
Carbohydrates: in 100g no more than 6.1
Power value of product: 54kcal/100g
Packing: six-pack
